Analogue

Written as part of a series in collaboration with Cameron Moll. While design is about problem solving—and some businesses are often solving a similar set of givens—every theme, story or problem presents an opportunity for a unique and interesting solution. The key to every design project is starting with a foundation rooted in thoughtful investigation and research, articulating that which distinguishes a company, ideal or concept from the rest. Read full article on Red Labor [edit]

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